
作者:林丽华主编
页数:236
出版社:复旦大学出版社
出版日期:2014
ISBN:9787309108576
电子书格式:pdf/epub/txt
内容简介
《职场商务英语沟通》主要以真实职场业务环节为主线,通过情景模拟实践,使学习者熟悉在对外贸易公司外事接待与贸易洽谈的业务流 程和基本技巧,即掌握如何成功从机场接待外宾、入住宾馆、宴请客户、参观公司和工厂、洽谈贸易、观光与购物、为客户饯行等过程,融语言和商务礼仪文化为一体,采用仿真情景教学法,培养学生在商务活动中会流利、准确地运用英语进行有效地外事接待和商贸洽谈。
目录
Course Orientation Learning Objectives Syllabus of International Business Communication Reading Lists Basic Requirements Importance of Business CommunicationUnit 1 Business Travel Learning Objectives Situational Dialogues Speaking Language Bank Data Culture TipsUnit 2 Meeting Guests at the Airport Learning Objectives Situational Dialogues Language Bank Data Culture TipsUnit 3 At the Hotel Learning Objectives Situational Dialogues Speaking Language Bank Data Culture TipsUnit 4 Talking on the Phone Learning Objectives Situational Dialogues Language Bank Data Culture TipsUnit 5 At the Banquet Learning Objectives Situational Dialogues Language Bank Data Culture TipsUnit 6 A Company and Factory Tour Learning Objectives Situational Dialogues Language Bank Data Culture TipsUnit 7 Business Negotiation Learning Objectives Situational Dialogues Language Bank Data Culture TipsUnit 8 Sightseeing and Shopping Learning Objectives Situational Dialogues Language Bank Data Culture TipsUnit 9 In the Trade Fair Learning Objectives Situational Dialogues Language Bank Data Culture TipsAppendix 1Appendix 2Appendix 3References《商务英语》精品课团队简介














