
作者:[英]鲍勃·迪格南编著
页数:100
出版社:商务印书馆
出版日期:2019
ISBN:9787100159753
电子书格式:pdf/epub/txt
内容简介
《剑桥商务英语沟通技能:跨文化商务沟通》这本书内容覆盖了写作、口头交流,以及学习者为与同事相处和商业伙伴合作需要做哪些准备。本书以不同文化为背景,详述了不同文化下的沟通技能。书后附有练习答案和录音脚本,且随书附有配套音频和视频。
作者简介
鲍勃·迪格南是York Associates的董事,也是几家畅销商业英语出版物的作者。他专门研究跨文化技能课程并参加相关国际团队研讨会,在德国、瑞士、冰岛和瑞典等国家为客户提供服务。
本书特色
“剑桥商务英语沟通技能”系列丛书是一套从剑桥大学出版社引进的英文影印丛书。共四种,分别是《国际商务谈判》《高级商务写作》《跨文化商务沟通》《演讲与展示》。其中写作、演讲、谈判是三项传统的沟通技能,随着全球化的不断发展,不同文化间的沟通差异是当今国际商务环境中备受瞩目的新亮点。
目录
Preparing to communicate across cultures
1 Developing intercultu ral skills
A Desc ribing corporate cultu res
B Developing flexible thinking to deal with diffe rent inte rcultural situations
2 Managing fi rst meetings
A Strategies for managing fi rst meetings
B Building relationships
3 Communicating effectively
A Communicating clearly-good and bad news
B Managing conversation styles
4 Managing international meetings
A Decision making
B Dealing with diffe rent and difficult styles of communication
5 Becoming a better listener
A Clarifying meaning
B Listening effectively
6 Presenting across cultu res
A Customising your message for diffe rent audiences
B Managing questions effectively
7 Writing emails
A Communicating clearly in emails
B Communicating sensitive messages effectively
8 Negotiating ac ross cultures
A Setting clear objectives for a negotiation
B Influencing strategies for negotiations
9 Managing conflict
A Understanding and avoiding conflict
B Dealing with conflict
10 Working in an international team
A Introducing yourself to your team
B Giving and responding to team feedback
11 Managing diversity and c reativity
A Getting{he besl out of an international team
B Problem—solving techniques
12 Profiling you r intercultu ral competence
Self-profiling of inte rcultural competence and development of a pe rsona
action nlan
Huaio scrlpts
Key and commentary
Communication tasks
Further reading
Acknowledaements
1 Developing intercultu ral skills
A Desc ribing corporate cultu res
B Developing flexible thinking to deal with diffe rent inte rcultural situations
2 Managing fi rst meetings
A Strategies for managing fi rst meetings
B Building relationships
3 Communicating effectively
A Communicating clearly-good and bad news
B Managing conversation styles
4 Managing international meetings
A Decision making
B Dealing with diffe rent and difficult styles of communication
5 Becoming a better listener
A Clarifying meaning
B Listening effectively
6 Presenting across cultu res
A Customising your message for diffe rent audiences
B Managing questions effectively
7 Writing emails
A Communicating clearly in emails
B Communicating sensitive messages effectively
8 Negotiating ac ross cultures
A Setting clear objectives for a negotiation
B Influencing strategies for negotiations
9 Managing conflict
A Understanding and avoiding conflict
B Dealing with conflict
10 Working in an international team
A Introducing yourself to your team
B Giving and responding to team feedback
11 Managing diversity and c reativity
A Getting{he besl out of an international team
B Problem—solving techniques
12 Profiling you r intercultu ral competence
Self-profiling of inte rcultural competence and development of a pe rsona
action nlan
Huaio scrlpts
Key and commentary
Communication tasks
Further reading
Acknowledaements














