
作者:陈拥宪主编
页数:226
出版社:华东理工大学出版社
出版日期:2015
ISBN:9787562843290
电子书格式:pdf/epub/txt
内容简介
本教材共十二个单元,第一单元为外贸函电基础知识,包括信函的结构、传真与电子邮件等;第二至第十二单元为国际贸易业务环节所涉及的信函写作,包括建立业务关系、询盘、报盘、还盘、订单、支付、包装、装运、保险、投诉索赔。除第一单元外,其余单元都是由下列部分组成:学习目标、背景知识、写作指导、信函实例、常用句型、课后练习。练习部分内容丰富,有选择、填空、连词成句、英汉互译、组句成文、补译信函和任务写作等题型,学习者可以实现由词到句再到篇章的由浅入深的练习。
本书特色
本教材共十二个单元,第一单元为外贸函电基础知识,包括信函的结构、传真与电子邮件等;第二至第十二单元为国际贸易业务环节所涉及的信函写作,包括建立业务关系、询盘、报盘、还盘、订单、支付、包装、装运、保险、投诉索赔。除第一单元外,其余单元都是由下列部分组成:学习目标、背景知识、写作指导、信函实例、常用句型、课后练习。练习部分内容丰富,有选择、填空、连词成句、英汉互译、组句成文、补译信函和任务写作等题型,学习者可以实现由词到句再到篇章的由浅入深的练习。
目录
unit 1 essentials of business correspondence 1
related business knowledge 1
writing guide 2
exercises 13
unit 2 establishing business relations 15
related business knowledge 15
writing guide 16
specimen letters 17
useful expressions 22
exercises 25
unit 3 enquiries and quotations 34
related business knowledge 34
writing guide 35
specimen letters 36
useful expressions 42
exercises 43
unit 4 offers 52
related business knowledge 52
writing guide 54
specimen letters 54
useful expressions 60
exercises 62
unit 5 counter-offers 71
related business knowledge 71
writing guide 72
specimen letters 73
useful expressions 78
exercises 81
unit 6 order, acceptance and refusal 89
related business knowledge 89
writing guide 90
specimen letters 91
useful expressions 97
exercises 98
unit 7 terms of payment (i) 107
related business knowledge 107
writing guide 110
specimen letters 111
useful expressions 117
exercises 119
unit 8 terms of payment (ii) 128
related business knowledge 128
writing guide 130
specimen letters 131
useful expressions 136
exercises 138
……
related business knowledge 1
writing guide 2
exercises 13
unit 2 establishing business relations 15
related business knowledge 15
writing guide 16
specimen letters 17
useful expressions 22
exercises 25
unit 3 enquiries and quotations 34
related business knowledge 34
writing guide 35
specimen letters 36
useful expressions 42
exercises 43
unit 4 offers 52
related business knowledge 52
writing guide 54
specimen letters 54
useful expressions 60
exercises 62
unit 5 counter-offers 71
related business knowledge 71
writing guide 72
specimen letters 73
useful expressions 78
exercises 81
unit 6 order, acceptance and refusal 89
related business knowledge 89
writing guide 90
specimen letters 91
useful expressions 97
exercises 98
unit 7 terms of payment (i) 107
related business knowledge 107
writing guide 110
specimen letters 111
useful expressions 117
exercises 119
unit 8 terms of payment (ii) 128
related business knowledge 128
writing guide 130
specimen letters 131
useful expressions 136
exercises 138
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