作者：范冰
页数：195
出版社：浙江大学出版社
出版日期：2018
ISBN：9787308137416
电子书格式：pdf/epub/txt
内容简介
《西方社会礼仪与文化/东方剑桥应用英语系列》详细介绍了西方社会的礼仪规范和相关文化背景，旨在帮助人们了解西方社会，尤其是欧美国家的礼仪文化知识以及在对外交往中的一些国际惯例。全书一共分为12章，内容涵盖了现代西方社会礼仪与文化的方方面面，包括西方文化礼仪概述、见面礼仪、人际交往礼仪、文书礼仪、公共场所行为礼仪、餐饮礼仪、着装礼仪、婚俗礼仪、丧葬礼仪、商务礼仪、禁忌礼仪和体态礼仪。每一章节都分为三个部分：第一部分为礼仪文化知识的介绍，文后列有详细的生词表及练习；第二部分为情景对话，提供一些在不同场景下的对话范例；第三部分为与本章内容相关的补充阅读材料，基本选自外报外刊。 该书在介绍西方社会礼仪规范的同时深入挖掘其后的文化根源和背景知识，每一章正文之后选取的情景对话和补充阅读材料都尽量保持了英语的原汁原味，有助于读者在阅读中学习地道的语言与表达。
目录
Intensive Reading西方文化礼仪概述
1．1 The Conception of West
1．2 What Is Culture？
1．3 The Cultural Logic of Westerners
1．4 What Is Etiquette？
Vocabulary
Exercises
Situational Dialogues
Supplementary Reading
Chapter 2
Chapter Etiquette of Greetings见面礼仪
Intensive Reading
2．1 Forms of Address
2．2 Ways of Daily Greetings
2．3 Courtesy of Introduction
2．4 Ways of Saying Goodbye
2．5 Handshaking， Social Kissing and Hugging
Vocabulary
Exercises
Situational Dialogues
Supplementary Reading
Chapter 3 Etiquette of Interpersonal Communication人际交往礼仪
Intensive Reading
3．1 Ladies First
3．2 Paying a Visit
3．3 Giving and Receiving Gifts
3．4 Phone Calling Etiquette
3．5 Four Dynamic Terms of Courtesy
Vocabulary
Exercises
Situational Dialogues
Supplementary Reading
Chapter 4 Etiquette of Practical Writings文书礼仪
Intensive Reading
4．1 Invitations
4．2 Letters
4．3 Thank-you Note
4．4 Email and Fax Etiquette
Vocabulary
Exercises
Situational Dialogues
Supplementary Reading
Chapter 5 Etiquette of Behavior in Public Places公共场所行为礼仪
Intensive Reading
5．1 Personal Space
5．2 The Use of Cell Phones in Public
5．3 At Concerts
5．4 Riding Public Transportation and Cars
5．5 Tipping
Vocabulary
Exercises
Situational Dialogues
Supplementary Reading
Chapter 6 Dining Etiquette餐饮礼仪
Intensive Reading
6．1 The Table Setting
6．2 Western Cuisine
6．3 Napkin Etiquette
6．4 Table Manners
6．5 Seating Arrangements
6．6 Going Dutch
Vocabulary
Exercises
Situational Dialogues
Supplementary Reading
Chapter 7 Dressing Etiquette着装礼仪
Intensive Reading
7．1 Formal Wear
7．2 Business Attire
7．3 Business Casual
7．4 Causal Wear
Vocabulary
Exercises
Situational Dialogues
Supplementary Reading
Chapter 8 Wedding Etiquette婚俗礼仪
Intensive Reading
8．1 Before the Wedding
8．2 At the Wedding
8．3 Wedding Gift Etiquette
Vocabulary
Exercises
Situational Dialogues
Supplementary Reading
Chapter 9 Funeral Etiquette丧葬礼仪
Intensive Reading
9．1 Funeral Customs and Etiquette
9．2 Memorial and Burial Service
9．3 Other Means to Express Sympathy
Vocabulary
Exercises
Situational Dialogues
Supplementary Reading
Chapter 10 Business Etiquette商务礼仪
Intensive Reading
10．1 Business Visiting
10．2 Business Meals and Gift Giving
10．3 Formal Business Meetings
10．4 Office Etiquette
10．5 Job Interview Etiquette
Vocabulary
Exercises
Situational Dialogues
Supplementary Reading
Chapter 11 Taboos in Western Culture and Etiquette禁忌礼仪
Intensive Reading
11．1 Taboo Food and Drink
11．2 Taboo Numbers
11．3 Taboo Colors
11．4 Verbal Taboo
Vocabulary
Exercises
Situational Dialogues
Supplementary Reading
Chapter 12 Etiquette of Body Language体态礼仪
Intensive Reading
12．1 The Power of the Palm
12．2 An Analysis of the Handshake
12．3 Arm and Leg Signals
12．4 Eye Contact
12．5 Single Hand Gestures
Vocabulary
Exercises
Situational Dialogues
Supplementary Reading
Keys to Exercises
Bibliography
