作者：孙万军编著
页数：141
出版社：中国人民大学出版社
出版日期：2017
ISBN：9787300244556
电子书格式：pdf/epub/txt
内容简介
该教材以英语为媒介，介绍跨文化传播的基本概念、发展脉络、主要理论、研究方法、基本命题。力图简明清晰地呈现跨文化传播研究和实践领域的文化、社会、心理、符号等层面的认知视角和范式，简要介绍跨文化传播研究的理论进程，吸纳国内外跨文化传播的最新研究成果。内容涉及跨文化传播学的发展、文化与传播、价值观、语言与文化、非语言交际、跨文化适应等方面的内容。
作者简介
孙万军， 文学博士，北京印刷学院新闻出版学院教授，硕士生导师，美国加利福尼亚大学洛杉矶分校（UCLA)访问学者。著有专著《美国文化的反思者——托马斯.品钦》和《品钦小说中的混沌与秩序》；编著教材《西方编辑学入门》《大学生英语实践短剧》等；另有译著多部。近年来从事国际出版传播、跨文化传播的教学与研究，在AHCI、CSSCI等检索期刊上发表学术论文多篇，其中有些论文被《人大复印资料》全文收录。
本书特色
该教材以英语为媒介，介绍跨文化传播的基本概念、发展脉络、主要理论、研究方法、基本命题。力图简明清晰地呈现跨文化传播研究和实践领域的文化、社会、心理、符号等层面的认知视角和范式，简要介绍跨文化传播研究的理论进程，吸纳国内外跨文化传播的最研究成果。内容涉及跨文化传播学的发展、文化与传播、价值观、语言与文化、非语言交际、跨文化适应等方面的内容。
目录
Unit 1 Introduction to Intercultural Communication / 1
Text A Why Study Intercultural Communication / 1
Text B The Development of Intercultural Communication Study / 6
Unit 2 Culture and Communication / 12
Text A Understanding Culture / 12
Text B The Communication Process / 17
Unit 3 Culture Diversity / 23
Text A Cultural Perception / 23
Text B Intercultural Communication Barriers / 28
Unit 4 Culture Pattern and Context / 35
Text A Cultural Pattern / 35
Text B Context-Culture Theory / 40
Unit 5 Culture Value / 47
Text A Kluckhohns and Strodtbeck’s Value Orientation / 47
Text B Independence Self vs. Interdependence Self / 53
Unit 6 Dimensions of Cultural Variability / 60
Text A Hofstede’s Dimensions of Cultural Variability (I) / 60
Text B Hofstede’s Dimensions of Cultural Variability (II) / 66
Unit 7 Language and Culture / 73
Text A How Language and Culture Shape Each Other / 73
Text B Language Variations / 79
Unit 8 Verbal Communication / 85
Text A Verbal Communication Styles / 85
Text B The Way People Speak / 90
Unit 9 Nonverbal Communication (I) / 96
Text A The Nature of Nonverbal Communication / 96
Text B Body Language and Conversational Management / 101
Unit 10 Nonverbal Communication (II) / 106
Text A Categories of Body Language and Paralanguage / 106
Text B Space and Time across Cultures / 112
Unit 11 Intercultural Adaptation / 119
Text A Cultural Shock / 119
Text B Acculturation: Adjusting to a New Culture / 125
Unit 12 Intercultural Competence / 131
Text A The Components of Intercultural Competence / 131
Text B Improving Intercultural Competence / 136
Text A Why Study Intercultural Communication / 1
Text B The Development of Intercultural Communication Study / 6
Unit 2 Culture and Communication / 12
Text A Understanding Culture / 12
Text B The Communication Process / 17
Unit 3 Culture Diversity / 23
Text A Cultural Perception / 23
Text B Intercultural Communication Barriers / 28
Unit 4 Culture Pattern and Context / 35
Text A Cultural Pattern / 35
Text B Context-Culture Theory / 40
Unit 5 Culture Value / 47
Text A Kluckhohns and Strodtbeck’s Value Orientation / 47
Text B Independence Self vs. Interdependence Self / 53
Unit 6 Dimensions of Cultural Variability / 60
Text A Hofstede’s Dimensions of Cultural Variability (I) / 60
Text B Hofstede’s Dimensions of Cultural Variability (II) / 66
Unit 7 Language and Culture / 73
Text A How Language and Culture Shape Each Other / 73
Text B Language Variations / 79
Unit 8 Verbal Communication / 85
Text A Verbal Communication Styles / 85
Text B The Way People Speak / 90
Unit 9 Nonverbal Communication (I) / 96
Text A The Nature of Nonverbal Communication / 96
Text B Body Language and Conversational Management / 101
Unit 10 Nonverbal Communication (II) / 106
Text A Categories of Body Language and Paralanguage / 106
Text B Space and Time across Cultures / 112
Unit 11 Intercultural Adaptation / 119
Text A Cultural Shock / 119
Text B Acculturation: Adjusting to a New Culture / 125
Unit 12 Intercultural Competence / 131
Text A The Components of Intercultural Competence / 131
Text B Improving Intercultural Competence / 136
