
作者:杨惠英主编
页数:164
出版社:西北工业大学出版社
出版日期:2016
ISBN:9787561247860
电子书格式:pdf/epub/txt
内容简介
本书通过介绍跨文化交际的相关概念、现象和生动案例, 解读跨文化交际中的种种文化差异与冲突 ; 阐释解决跨文化交际问题的基本知识和技能 ; 引导学生预科和避免由于不同文化期望而产生的文化误解。
目录
1.1 Understanding Culture
1.2 Understanding Communication
1.3 Relationship between Culture and Communication
1.4 Review Tasks
Chapter Two Intercultural Communication
2.1 Lead-in Cases
2.2 What Is Intercultural Communication?
2.3 Intercultural Communication VS. Cross-cultural Communication
2.4 Case Discussion
2.5 Group Discussion
2.6 Further Reading
2.7 Review Tasks
Chapter Three Daily Verbal Intercultural Communication
3.1 Lead-in Cases
3.2 Hospitality
3.3 Greeting
3.4 Concern
3.5 Money
3.6 Modesty
3.7 Compliments
3.8 Gratitude and Apology
3.9 “No Politeness”
3.10 Visiting and Parting
3.11 Common Topics in China and the West
3.12 Review Tasks
Chapter Four Non-verbal Intercultural Communication
4.1 Lead-in Cases
4.2 What Is Non-verbal Intercultural Communication?
4.3 Functions and Significance
4.4 Body Language
4.5 Paralanguage
4.6 Time Language
4.7 Space Language
4.8 Review Tasks
Chapter Five Interpersonal Relationships
5.1 Understanding Cross-gender Communication
5.2 Family Relationship
5.3 Friendship
5.4 I/C Theory
5.5 Review Tasks
Chapter Six Naming and Addressing
6.1 Cultural Differences in Naming
6.2 Number of Syllables of First Names
6.3 Last Sound of First Names
6.4 Further Reading
6.5 Cultural Differences in Forms of Address
6.6 Kinship
6.7 Review Tasks
Chapter Seven Cultural-loaded Words in Communication
7.1 Colors
7.2 Proverbs and Idioms
7.3 Cultural-loaded Idioms
7.4 Numbers
7.5 Taboos
7.6 Review Tasks
Chapter Eight Intercultural Communication Competence
8.1 Aware of Cultural Value Differences
8.2 Adapting to a New Culture
8.3 Improving Intercultural Communication Competence
8.4 An Integration of Eastern and Western Culture
8.5 Review Tasks
Keys to Review Tasks
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