作者：潘锡娟
页数：208
出版社：上海大学出版社
出版日期：2012
ISBN：9787811189674
电子书格式：pdf/epub/txt
内容简介
《高职高专项目实操规划教材：外贸英语口语》以外贸实际工作流程为线索进行合并重组，共分成贸易准备、业务流程、外贸营销和贸易谈判四个模块，涵盖了建立贸易关系、商务约会与安排、商务谈判等各个外贸活动环节。各个模块之间的情景对话按外贸工作流程有机地衔接在一起，让读者有身临其境之感，能亲身体验将来实际工作中可能遇到的各种场景。
本书特色
潘锡娟等编著的《外贸英语口语》以外贸实际工作流程为线索进行合并重组，共分成贸易准备、业务流程、外贸营销和贸易谈判四个模块，涵盖了建立贸易关系、商务约会与安排、商务谈判等各个外贸活动环节。各个模块之间的情景对话按外贸工作流程有机地衔接在一起，让读者有身临其境之感，能亲身体验将来实际工作中可能遇到的各种场景。
目录
part 1 trade preparation
chapter 1 establishing business relations
chapter 2 on agenda
chapter 3 receiving clients
chapter 4 company visit
part 2 foreign trade procedures
chapter 5 price bargaining
chapter 6 commission
chapter 7 terms of payment
chapter 8 packing and shipment
chapter 9 inspection and insurance
chapter 10 conclusion of business
chapter 11 claims and settlement
part 3 trade marketing
chapter 12 product promotion
chapter 1 establishing business relations
chapter 2 on agenda
chapter 3 receiving clients
chapter 4 company visit
part 2 foreign trade procedures
chapter 5 price bargaining
chapter 6 commission
chapter 7 terms of payment
chapter 8 packing and shipment
chapter 9 inspection and insurance
chapter 10 conclusion of business
chapter 11 claims and settlement
part 3 trade marketing
chapter 12 product promotion
