作者：王战平
页数：189
出版社：华中科技大学出版社
出版日期：2010
ISBN：9787560960593
电子书格式：pdf/epub/txt
内容简介
《商务英语写作与翻译》是高等学校商务英语规划教材之一，是为顺应当前国内对既熟悉国际商务知识又具有扎实英语语言技能的复合型人才的需求而编写的，旨在培养学员在商务环境下运用商务知识和英语语言技能迸行商务写作和翻译的能力。
本教程分为十二个单元，内容主要涉及企业商务活动中常用的英文写作和翻译技巧。写作分六个单元，内容包括求职信、传真、电子邮件、备忘录、报告和建议书、商贸信函、促销文案的基本知识和写作方法。翻译分六个单元，内容包括商务信函翻译、商标翻译、产品说明书翻译、商业广告翻译、商务合同翻译的基本知识和翻译技巧。本教材由在商务、外贸方面具有多年工作和教学经验的编者编写，在语言上深入浅出，通俗易懂，在商务主题和语料的选择上具有较高可操作性和实用性。
本教材适用于高校英语专业学生、非英语专业二级英语水平以上的学生、中外企业员工以及各大专院校和培训机构商务英语口语的学员和教师。由于笔者水平有限，希望各位读者指正和批评。
目录
part i writing in business english
unit 1 business writing basics
1 what is good business writing?
2 a guided tour of business writing process
3 a showcase of business writing samples
unit 2 job-search writing
1 cover letters
2 resumes
3 follow-up letters
4 letters of recommendation
unit 3 faxes, emails and memos
1 faxes
2 emails
3 memos
unit 4 reports and proposals
1 report
2 proposals
unit 5 business letters
1 letters of enquiries and replies
2 letters of orders and order execution
3 letters o payment shipment
4 letters of complaints and complaint replies
unit 6 promotional writing
1 advertisements
2 newsletters
3 brochures
4 presentations
prt ii translation in business english
keys
references
unit 1 business writing basics
1 what is good business writing?
2 a guided tour of business writing process
3 a showcase of business writing samples
unit 2 job-search writing
1 cover letters
2 resumes
3 follow-up letters
4 letters of recommendation
unit 3 faxes, emails and memos
1 faxes
2 emails
3 memos
unit 4 reports and proposals
1 report
2 proposals
unit 5 business letters
1 letters of enquiries and replies
2 letters of orders and order execution
3 letters o payment shipment
4 letters of complaints and complaint replies
unit 6 promotional writing
1 advertisements
2 newsletters
3 brochures
4 presentations
prt ii translation in business english
keys
references
