作者：何高大
页数：197页
出版社：北京理工大学出版社
出版日期：2021
ISBN：9787576304114
电子书格式：pdf/epub/txt
内容简介
本册教材共10个单元, 内容编排按照商务主题分类, 逐级深入。具体内容有参加会展、建立联系、询价与报价、商务谈判、发出订单、包装与标志、联系货代、办理保险、装运与交货和客户服务等。本册重点为国际贸易基本流程, 训练的主要技能包括如何与交易伙伴进行商务沟通、如何议价、洽谈交易并履约, 打开国外新市场。各单元主题安排符合国际商务与贸易的基本流程, 各部分之间衔接紧密、环环相扣, 力求真实再现国际贸易场景, 帮助学生熟悉国际贸易流程和具体操作要领, 培养学生国际贸易英文口语交际能力。
作者简介
董志友，1973年9月出生，男，黑龙江省林甸县人，汉族，硕士，副教授，哈尔滨师范大学英语语言文学专业毕业。先后在伊春市对外经济贸易公司、黑龙江外国语学院、广东白云学院工作。作为第二主编出版教材3部，副主编出版教材1部；发表学术论文10余篇。
目录
Unit 1 Attending a Trade Fair
Part 1 Introduction
Part 2 Warm-up
Part 3 Let’s talk
Part 4 Let’s speak
Part 5 Let’s watch and play
Part 6 Let’s share
Part 7 Homework
Part 8 Self-assessment checklist
Unit 2 Establishing Business Relations
Part 1 Introduction
Part 2 Warm-up
Part 3 Let’s talk
Part 4 Let’s speak
Part 5 Let’s watch and play
Part 6 Let’s share
Part 7 Homework
Part 8 Self-assessment checklist
Unit 3 Enquiry and Offer
Part 1 Introduction
Part 2 Warm-up
Part 3 Let’s talk
Part 4 Let’s speak
Part 5 Let’s watch and play
Part 6 Let’s share
Part 7 Homework
Part 8 Self-assessment checklist
Unit 4 Business Negotiation
Part 1 Introduction
Part 2 Warm-up
Part 3 Let’s talk
Part 4 Let’s speak
Part 5 Let’s watch and play
Part 6 Let’s share
Part 7 Homework
Part 8 Self-assessment checklist
Unit 5 Ptacinq an Order
Part 1 Introduction
Part 2 Warm-up
Part 3 Let’s talk
Part 4 Let’s speak
Part 5 Let’s watch and play
Part 6 Let’s share
Part 7 Homework
Part 8 Self-assessment checklist
Unit 6 Packing and Labeling
Part 1 Introduction
Part 2 Warm-up
Part 3 Let’s talk
Part 4 Let’s speak
Part 5 Let’s watch and play
Part 6 Let’s share
Part 7 Homework
Part 8 Self-assessment checklist
Unit 7 Contacting a Freight Forwarder
Part 1 Introduction
Part 2 Warm-up
Part 3 Let’s talk
Part 4 Let’s speak
Part 5 Let’s watch and play
Part 6 Let’s share
Part 7 Homework
Part 8 Self-assessment checklist
Unit 8 Taking out insurance
Part l Introduction
Part 2 Warm-up
Part 3 Let’s talk
Part 4 Let’s speak
Part 5 Let’s watch and play
Part 6 Let’s share
Part 7 Homework
Part 8 Self-assessment checklist
Unit 9 Shipment and Delivery
Part l Introduction
Part 2 Warm-up
Part 3 Let’s talk
Part 4 Let’s speak
Part 5 Let’s watch and play
Part 6 Let’s share
Part 7 Homework
Part 8 Self-assessment checklist
Unit 10 Customer Services
Part 1 Introduction
Part 2 Warm-up
Part 3 Let’s talk
Part 4 Let’s speak
Part 5 Let’s watch and play
Part 6 Let’s share
Part 7 Homework
Part 8 Self-assessment checklist
Part 1 Introduction
Part 2 Warm-up
Part 3 Let’s talk
Part 4 Let’s speak
Part 5 Let’s watch and play
Part 6 Let’s share
Part 7 Homework
Part 8 Self-assessment checklist
Unit 2 Establishing Business Relations
Part 1 Introduction
Part 2 Warm-up
Part 3 Let’s talk
Part 4 Let’s speak
Part 5 Let’s watch and play
Part 6 Let’s share
Part 7 Homework
Part 8 Self-assessment checklist
Unit 3 Enquiry and Offer
Part 1 Introduction
Part 2 Warm-up
Part 3 Let’s talk
Part 4 Let’s speak
Part 5 Let’s watch and play
Part 6 Let’s share
Part 7 Homework
Part 8 Self-assessment checklist
Unit 4 Business Negotiation
Part 1 Introduction
Part 2 Warm-up
Part 3 Let’s talk
Part 4 Let’s speak
Part 5 Let’s watch and play
Part 6 Let’s share
Part 7 Homework
Part 8 Self-assessment checklist
Unit 5 Ptacinq an Order
Part 1 Introduction
Part 2 Warm-up
Part 3 Let’s talk
Part 4 Let’s speak
Part 5 Let’s watch and play
Part 6 Let’s share
Part 7 Homework
Part 8 Self-assessment checklist
Unit 6 Packing and Labeling
Part 1 Introduction
Part 2 Warm-up
Part 3 Let’s talk
Part 4 Let’s speak
Part 5 Let’s watch and play
Part 6 Let’s share
Part 7 Homework
Part 8 Self-assessment checklist
Unit 7 Contacting a Freight Forwarder
Part 1 Introduction
Part 2 Warm-up
Part 3 Let’s talk
Part 4 Let’s speak
Part 5 Let’s watch and play
Part 6 Let’s share
Part 7 Homework
Part 8 Self-assessment checklist
Unit 8 Taking out insurance
Part l Introduction
Part 2 Warm-up
Part 3 Let’s talk
Part 4 Let’s speak
Part 5 Let’s watch and play
Part 6 Let’s share
Part 7 Homework
Part 8 Self-assessment checklist
Unit 9 Shipment and Delivery
Part l Introduction
Part 2 Warm-up
Part 3 Let’s talk
Part 4 Let’s speak
Part 5 Let’s watch and play
Part 6 Let’s share
Part 7 Homework
Part 8 Self-assessment checklist
Unit 10 Customer Services
Part 1 Introduction
Part 2 Warm-up
Part 3 Let’s talk
Part 4 Let’s speak
Part 5 Let’s watch and play
Part 6 Let’s share
Part 7 Homework
Part 8 Self-assessment checklist
