作者:主编黄慧
页数:256页
出版社:北京理工大学出版社
ISBN:9787576342505
电子书格式:pdf/epub/txt
网盘下载地址:下载现代商务英语翻译教程
内容简介
本教程立足新时代商务英语翻译的发展实际,把翻译实例讲解与理论探讨相结合,在翻译实践中增加大量前沿、“原汁原味”的知识和语料,保证了商务英语翻译实践的前沿性、时代性和实用性。不仅关注了传统教程提到的翻译策略、技巧等,还关注了商务翻译与文化、商务翻译与逻辑、商务翻译的文学性等特点。
本教程既可用作商务英语专业本科生或研究生专业核心课程教材,也可作为翻译工作者和爱好者的参辅资料。
目录
第一章 商务英语翻译导论
1.1 商务英语的语言特征
1.2 商务英语翻译的特点
1.3 商务英语翻译的标准
第二章 商务英语翻译策略、方法和技巧
2.1 商务英语翻译策略
2.2 商务英语翻译方法
2.3 商务英语翻译技巧
第三章 商务活动
3.1 Business Negotiations
3.2 Business Meetings
3.3 Publicity for Business
3.4 Business Writing
3.5 How to Do Market Research
3.6 Business Etiquette
习题篇
第四章 商务知识
4.1 What Is Carbon Neutrality
4.2 Crowdfunding
4.3 E-commerce
4.4 Why Firms Become Multinational Enterprises (MNEs)
4.5 Listed Companies
4.6 Levels of Economic Integration
习题篇
第五章 世界商务组织
5.1 History of BRICS
5.2 G20
5.3 Developing-8
5.4 European Union
5.5 Asian Infrastructure Investment Bank (AIIB)
5.6 The Regional Comprehensive Economic Partnership
习题篇
第六章 商务热点
6.1 Flexible Work Hours
6.2 Cybercrimes
6.3 How to Become a CEO
6.4 Travel Patterns Have Changed for Good
6.5 Mattel Broadens Its Horizons with SpaceX Partnership for New Rocket Ship Toys
6.6 “Ugly” Inflation Numbers Make a Recession More Likely in 2022
习题篇
第七章 商务与地域文化
7.1 Why Did Walmart Fail in Germany?
7.2 Starbucks Failed in Australia
7.3 Disney’s Waterloo in France
7.4 McDonald’s Makes Its Logo More “Green” in Europe
7.5 The Failed Merger of Mercedes & Chrysler
第八章 商务时文拓展阅读
8.1 Commodity Prices Helter Skelter
8.2 Millennial Millionaires Are Delaying Home, and Car Purchases
8.3 The Dream of Owning a Home Is out of Reach
8.4 Innovation Drives MNCs in Nation
8.5 Global Macroeconomic Trends
8.6 The Big Challenges for Supply Chains in 2022
1.1 商务英语的语言特征
1.2 商务英语翻译的特点
1.3 商务英语翻译的标准
第二章 商务英语翻译策略、方法和技巧
2.1 商务英语翻译策略
2.2 商务英语翻译方法
2.3 商务英语翻译技巧
第三章 商务活动
3.1 Business Negotiations
3.2 Business Meetings
3.3 Publicity for Business
3.4 Business Writing
3.5 How to Do Market Research
3.6 Business Etiquette
习题篇
第四章 商务知识
4.1 What Is Carbon Neutrality
4.2 Crowdfunding
4.3 E-commerce
4.4 Why Firms Become Multinational Enterprises (MNEs)
4.5 Listed Companies
4.6 Levels of Economic Integration
习题篇
第五章 世界商务组织
5.1 History of BRICS
5.2 G20
5.3 Developing-8
5.4 European Union
5.5 Asian Infrastructure Investment Bank (AIIB)
5.6 The Regional Comprehensive Economic Partnership
习题篇
第六章 商务热点
6.1 Flexible Work Hours
6.2 Cybercrimes
6.3 How to Become a CEO
6.4 Travel Patterns Have Changed for Good
6.5 Mattel Broadens Its Horizons with SpaceX Partnership for New Rocket Ship Toys
6.6 “Ugly” Inflation Numbers Make a Recession More Likely in 2022
习题篇
第七章 商务与地域文化
7.1 Why Did Walmart Fail in Germany?
7.2 Starbucks Failed in Australia
7.3 Disney’s Waterloo in France
7.4 McDonald’s Makes Its Logo More “Green” in Europe
7.5 The Failed Merger of Mercedes & Chrysler
第八章 商务时文拓展阅读
8.1 Commodity Prices Helter Skelter
8.2 Millennial Millionaires Are Delaying Home, and Car Purchases
8.3 The Dream of Owning a Home Is out of Reach
8.4 Innovation Drives MNCs in Nation
8.5 Global Macroeconomic Trends
8.6 The Big Challenges for Supply Chains in 2022