作者：王静岩，吕和主编
页数：246页
出版社：河北大学出版社
出版日期：2014
ISBN：9787566607287
电子书格式：PDF
PDF下载地址
内容简介
本书以目标、动机理论和构建主义理论为主要理论依据, 编委成员在充分参考纽南和威莉斯任务型教学模式的基础上, 引入管理学方法中的目标树图法, 形成创新应用型的目标导向任务型教学法新模式等内容。
目录
Unit 1 Job-hunting
Unit 2 Business Negotiation
Unit 3 Ecommerce
Unit 4 International Payment and Settlement
Unit 5 Business Law and Ethics
Unit 6 Public Relations
Unit 7 Conference
Unit 8 Travel
Unit 9 Cross-cultural Communication
Unit 10 Customer Service
Unit 11 Entertaining
Unit 12 Problem Solving
Unit 13 Management and Success
Unit 14 Workplace
Unit 15 Advertising
Unit 16 Trade Fair
Unit 2 Business Negotiation
Unit 3 Ecommerce
Unit 4 International Payment and Settlement
Unit 5 Business Law and Ethics
Unit 6 Public Relations
Unit 7 Conference
Unit 8 Travel
Unit 9 Cross-cultural Communication
Unit 10 Customer Service
Unit 11 Entertaining
Unit 12 Problem Solving
Unit 13 Management and Success
Unit 14 Workplace
Unit 15 Advertising
Unit 16 Trade Fair
