作者：周邦友主编
页数：259页
出版社：东华大学出版社
出版日期：2018
ISBN：9787566913227
电子书格式：pdf/epub/txt
内容简介
本书分门别类地阐述了英语应用文的语言特点、写作技巧、文体式样、表现手法及行文规范。全书共分为: 英语应用文语言特征、书信基本知识、各类书信写法及范例、文秘工作、对外宣传等10部分, 均配有范文。
作者简介
周邦友，南通大学外国语学院副教授，翻译方向硕士生导师。出版过2本教材（《英语应用文写作》、《商务英语》），3本工具书（《实用英语应用文大全》、《英语应用文大典》、《英语应用文大全》）。发表论文20余篇，其中CSSCI论文10篇
本书特色
本书分门别类地阐述了英语应用文的语言特点、写作技巧、文体式样、表现手法及行文规范。全书共分为：英语应用文语言特征、书信基本知识、各类书信写法及范例、文秘工作、对外宣传、法律文书、论文写作、个人档案、英语笔记、标点符号等10部分，均配有范文。集系统性、知识性、实用性与操作性为一体。
目录
PrefacePart 1 General Remarks on Practical English Writing 1.1 Definition of Practical Writing 1.2 Appropriateness and Accuracy 1.3 Features of Practical English Writing 1.3.1 Practicality 1.3.2 Reality 1.3.3 Certainty 1.3.4 Formality and Informality 1.3.5 Timeliness 1.4 Principles of Practical Writing 1.4.1 Clarity 1.4.2 Coneiseness 1.4.3 Coherence 1.4.4 Readability 1.5 Personal VS.Impersonal Constructions 1.6 Usage of the Past and Present Tense 1.7 Paragraph Coherence 1.7.1 Common Transitional Words and Phrases 1.7.2 Repetition of Key Words 1.7.3 Linking PronounsPart 2 Letter Writing 2.1 An Introduction to Letter Writing 2.2 The Look of the Letter 2.2.1 Letter Placement and Design 2.2.2 Letter Format 2.2.2.1 Block Style 2.2.2.2 Modified Block Style 2.2.2.3 Modified Semiblock Style 2.2.2.4 0mcial Style 2.2.2.5 Simplified Style 2.2.2.6 Memorandum 2.3 The Elements of A Letter 2.3.1 Letterhead 2.3.2 Date 2.3.3 Inside Address 2.3.4 Salutation 2.3.5 Text 2.3.6 Complimentary Close 2.3.7 Signature 2.3.8 Enclosure 2.3.9 Copy Notation 2.3.10 Postscript 2.4 Envelopes 2.4.1 FOr Business Letters 2.4.2 For Personal Letters 2.5 Folding & InsertingPart 3 Sample Letters and Illustrations 3.1 Invitation 3.2 Acceptance 3.3 Application 3.4 Cover Letter 3.5 Appointment & Interview 3.6 Employment Letter 3.7 Request & Inquiry 3.8 Refusal 3.9 Complaints 3.10 Adjustments 3.11 Apologies 3.12 Congratulations 3.13 Condolence&Sympathy 3.14 Get-Well Letters 3.15 Thank-You Letters 3.16 Recommendation 3.17 Letter of Introduction 3.18 Letter of Instruction 3.19 Sales Letter 3.20 Follow-up Letter 3.21 Welcome Letter
