作者：邓志红，胡庆兰主编
页数：495
出版社：人民出版社
出版日期：2015
ISBN：9787010149172
电子书格式：pdf/epub/txt
内容简介
企业社会责任和可持续发展管理是当代企业获得竞争优势的主要途径。书稿通过比较中外学者此间的研究成果，分析其差距，并通过企业案例，说明中国式 企业社会责任和可持续发展管理的意义，为此领域的研究和实践提供参照。企业社会责任和可持续发展管理概念均是环境约束，并且与利益相关者理论存在密切联系。在中国传统文化的积淀中，亦可以找到 企业社会责任和可持续发展理论的精华,中国和谐文化与 企业社会责任理念、可持续发展内涵拥有着深刻的亲缘关系。作者通过案例分析，企业社会责任和可持续发展管理。书稿还在案例研究的基础上，对西方流行的一些 企业社会责任和可持续管理模式进行当地化优化处理。作者还提出了和谐式企业社会责任和企业可持续发展管理理念，深化这两个概念的环境约束内涵，希望中国学者和企业家能够根据企业的实际环境，制定和实施切实可行的企业社会责任和可持续发展管理战略。
作者简介
Huang Lei is an associate professor and former Associate Dean of the School of Management,Executive Dean of the MBA Education Centre,Guangdong University of Foreign Studies, P. R.China. He is an executive member of the Guangdong Society of Economics. Huang Lei obtained his BA in English Literature from Huazhong Normal University and received his Master degree in Economics from Guangxi University. He is a PhD from the University of Technology Sydney, Australia in the field of Management. Huang Lei is a Fulbright Scholar-in-Residence in USA. He used to serve as a professional interpreter and project manager in various international project constructions in Pakistan and Nepal. His research interests include International Business, Economics and Corporate Sustainability. Dr Huang has taught courses such as Global Business, Strategic Management,Managerial Economics, Chinese Business Development & Prospect through the English language in various programs in China, Australia,USA,India and Chile and so forth.
本书特色
through comprehensive literature review of csr,sustainability and stakeholder theory, and the complimentary study of a large chinese business that has been successful in applying these concepts within the chinese context, the author has confirmed the importance of dealing with the context-based features of these concepts when applied within china.critically, the author also found that implementation cannot be piecemeal but requires an approach that embraces the whole management, leadership and operating systems of the organisation. the book examines the doctrines of confucianism, daoism and buddhism concluding that these doctrines provide supporting foundations for successful csr and sustainability initiatives in china. the core element of this process is a human centred harmonious organisational culture driven by visionary leadership.a sustainable business should strive to balance its economic objectives with the requirements of human beings, including the requirements of the ecology.some suggestions on prevailing csr and sustainability management models in the west have also been proposed.
