作者：奥布莱恩 编著
页数：146
出版社：上海外语教育出版社
出版日期：2013
ISBN：9787544629836
电子书格式：pdf/epub/txt
内容简介
《大学英语拓展课程系列：成功商务职场英语（学生用书）》有别于仅注重阅读和专业词汇的传统专业英语教材，《大学英语拓展课程系列：成功商务职场英语（学生用书）》将专业知识融入真实的职场情景中，从而全面训练学生的听、说、读、写技能，提升其职场英语交际能力。选材均围绕商务职场中的核心话题，包括求职、销售、市场、财务管理和当前全球商业领域中广泛关注的问题。
提供mp3下载，并配有教师用书。
本书特色
为全面贯彻教育部关于《大学英语课程教学要求》的精神，充分满足当前大学英语教学的实际需求，外教社策划出版了“大学英语拓展课程系列”，该系列包括：
学术英语类（EAP）
侧重培养高级英语技能，为大学生进一步学习深造打下更扎实的英语语言、文化基础。
专业英语类（ESP）
侧重提升专业英语能力，以使大学生轻松通过英语获取本专业知识和信息。
职场英语类（EOP）
侧重提升职场英语能力，为大学生在将来的工作中用英语进行交际打下扎实的基础。
目录
to the student
unit 1 making your way
lesson 1 time to make a decision
lesson 2 following through
lesson 3 filling out forms
lesson 4 preparing your resume
lesson 5 sending it all off
lesson 6 finally, it’s time for the interview
team project 1
unit 2 selling is what it’s all about
lesson 1 have you got what it takes?
lesson 2 how do you do it?
lesson 3 sales have increased by 20%
lesson 4 dealing with the customer
lesson 5 dealing with complaints
lesson 6 buying and selling on the internet
team project 2
unit 3 marketing the product
lesson 1 telling the world about your product
lesson 2 brands
lesson 3 finding out what appeals to the consumer
lesson 4 you, too, can do it-having a plan
lesson 5 getting together and understanding it all
lesson 6 if you can make it, they can fake it
team project 3
unit 4 financial matters
lesson 1 keeping a record of personal expenses
lesson 2 starting out
lesson 3 managing expenses
lesson 4 economic issues
lesson 5 investments
lesson 6 changes in the way we do things
team project 4
unit 5 global concerns
lesson 1 cultural issues
lesson 2 corporate culture
lesson 3 workplace changes
lesson 4 the other side of modern business
lesson 5 global concerns in the business world
lesson 6 ethical trading
team project 5
unit reviews
additional activities
reading resources
writing resources
unit tests
orammar pesourca
olossary
