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旅游英语(修订版)

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作者:于立新,蔡宇

页数:210

出版社:北京大学出版社

出版日期:2023

ISBN:9787301327852

电子书格式:pdf/epub/txt

内容简介

本教材在服务哲学思想的指导下,系统讲授了交通、餐饮、住宿、景区、旅行社和旅游产品、旅游营销等旅游业传统业务领域和特种旅游、休闲娱乐、户外运动、节庆会展、沟通、文化、可持续发展等旅游业新兴课题中所涉及的专业英语知识和英文表达方式,体系完备、体例新颖、具有明显的阶梯性,并注重案例教学以提升学生的专业英语应用能力。本书既可以作为普通高等院校旅游管理相关专业的专业英语教材,也可作为旅游从业人员的学习手册,供其提高专业英语水平及查阅之用。

作者简介

于立新,博士,教授,硕士生导师;现任西安科技大学管理学院旅游系副主任。以访问学者身份,先后赴比利时安特卫普大学、加拿大BROCK大学、美国Troy大学、美国明尼苏达州立大学从事合作研究工作。发表学术论文30多篇,主持省市基金、企业横向等科研课题20多项,主编教材2部,撰写专著2部。

目录

CONTENT

Unit 1 Service 1

PARTⅠTEXT 1

Text A What Are Services 1

Text B Service Level Agreement: Consequences for Non-performance 6

PART Ⅱ DIALOGUE 9

Dialogue 1 Applying for a Visa 9

Dialogue 2 Booking Tickets 11

PART III GOOD TO KNOW:Transportation Terms 13

PART IV EXERCISES 13

Unit 2 Tourism 18

PART Ⅰ TEXT 18

Text A Defining Tourism 18

Text B Tourism, Good or Bad 22

PART Ⅱ DIALOGUE 26

Dialogue 1 Changing Foreign Currency 26

Dialogue 2 Taking a Taxi 27

PART III GOOD TO KNOW:At the Airport 28

PART IV EXERCISES 29

Activity 1:New Headline 34

Unit 3 Hospitality Industry 36

PART Ⅰ TEXT 36

Text A You Are What You Eat 36

Text B Hostel 40

PART Ⅱ DIALOGUE 45

Dialogue 1 At the Information Desk 45

Dialogue 2 Security Check 46

PART III GOOD TO KNOW:In the Restaurant 48

PART IV EXERCISES 49

Unit 4 Tourism Attraction 54

PART Ⅰ TEXT 54

Text A Touring round Banff 54

Text B Tourism Attraction 60

PART Ⅱ DIALOGUE 63

Dialogue 1 Going Through Security 63

Dialogue 2 Announcements at the Gate 64

PART III GOOD TO KNOW:The Types of Luggage 65

PART IV EXERCISES 65

Activity 2:Incoming Tourists’ Overall Impression on China 69

Unit 5 Tourist Product 72

PART Ⅰ TEXT 72

Text A The Silk Road, from Xi’an to Kashgar 72

Text B Banpo Museum 79

PART Ⅱ DIALOGUE 82

Dialogue 1 On the Plane: Captain’s Announcement 82

Dialogue 2 On the Plane: Having Meal 83

PART III GOOD TO KNOW:Maintenance and Safety 84

PART IV EXERCISES 85

Unit 6 Tourism Marketing 91

PART Ⅰ TEXT 91

Text A Tourism Marketing 91

Text B Accor Launches Backpacker Brand 93

PART Ⅱ DIALOGUE 95

Dialogue 1 Immigration Formalities 95

Dialogue 2 Luggage Claiming 97

PART III GOOD TO KNOW:Housekeeping 98

PART IV EXERCISES 98

Activity 3:Huizhou Trilogy 105

Unit 7 Communication 106

PART I TEXT 106

Text A Developing Interpersonal Skills 106

Text B The Concept of “Face” in Chinese-American Interaction 111

PART Ⅱ DIALOGUE 115

Dialogue 1 Customs Clearance 115

Dialogue 2 Reserving a Room 116

PART III GOOD TO KNOW:Chinese Traditional Items 118

PART IV EXERCISES 118

Unit 8 Special Interest Tours 123

PARTⅠ TEXT 123

Text A Virtual Tourism 123

Text B Adventure Tours in Antarctica 127

PART Ⅱ DIALOGUE 131

Dialogue 1 Arranging the Luggage 131

Dialogue 2 Tidying the Room 132

PART III GOOD TO KNOW:Cashier’s Terms 133

PART Ⅴ EXERCISES 134

Activity 4:Freedom Trail 138

Unit 9 Sports and Outdoor Activities 139

PART ⅠTEXT 139

Text A Backpacking 139

Text B Sport Tourism 145

PART Ⅱ DIALOGUE 149

Dialogue 1 Room Service 149

Dialogue 2 About the Use of Safe-Deposit Box 150

PART III GOOD TO KNOW:Chinese Art 152

PART IV EXERCISES 152

Unit 10 Leisure and Recreation 158

PART ⅠTEXT 158

Text A Elephant Tourism in Laos 158

Text B Cruise 162

PART Ⅱ DIALOGUE 166

Dialogue 1 Additional Bed 166

Dialogue 2 Laundry Service 167

PART III GOOD TO KNOW:Business Service 168

PART IV EXERCISES 169

Activity 5:The Ski Resort 175

Unit 11 Ecotourism 178

PARTⅠTEXT 178

Text A Ecotourism 178

Text B The Role of Ethics in Ecotourism 180

PART Ⅱ DIALOGUE 183

Dialogue 1 Maintenance Service 183

Dialogue 2 Lodging a Complaint at a Hotel 184

PART III GOOD TO KNOW:Traditional Chinese Architecture 185

PART IV EXERCISES 185

Unit 12 Tourism Culture 191

PARTⅠTEXT 191

Text A What Is Religion 191

Text B Films in Contemporary China 196

PART Ⅱ DIALOGUE 198

Dialogue 1 Booking a Table 198

Dialogue 2 Having Western Food 200

PART III GOOD TO KNOW:Sports Items 201

PART IV EXERCISES 202

Activity 6:Museum Visitors’ Survey 207

Unit 13 Tourism Impact 216

PART ⅠTEXT 216

Text A Social Impacts of Tourism 216

Text B Ecological Impacts of Tourism 218

PART Ⅱ DIALOGUE 220

Dialogue 1 Booking Tickets for Shows 220

Dialogue 2 In the Fitness Center 221

PART III GOOD TO KNOW:Public Transportation 222

PART IV EXERCISES 223

Unit 14 Tourism Sustainability 228

PART Ⅰ TEXT 228

Text A Tourism Development in Cyprus Needs to Be Sustained 228

Text B The Tourist as Target: Direct Victim of Political Instability 229

PART Ⅱ DIALOGUE 234

Dialogue 1 Hairdressing 234

Dialogue 2 Booking Facilities and Personnel 235

PART III GOOD TO KNOW:Chinese Dishes 236

PART IV EXERCISES 237

Activity 7:Sherpa 240

Appendix: Key to the Exercises 242

REFERENCES 260

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Article Title:《旅游英语(修订版)》
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