作者：孙怡
页数：264
出版社：浙江大学出版社
出版日期：2021
ISBN：9787308215664
电子书格式：pdf/epub/txt
内容简介
本书以英文撰写，是一部研究香港当代电影公司的专题学术著作，对当代香港电影制片公司银河映像进行研究。本书对银河映像自1996年成立至今的创办历程、所有权结构、股权结构、团队结构及文化、制片及营销策略等问题进行全面剖析，从电影机构视角出发审视当代香港电影与电影产业的面貌与变迁。同时从优选电影评论、靠前电影节及靠前电影发行等跨文化平台切入，对银河映像品牌形象在海外的建构与演变做梳理与分析，探讨华语电影及其电影产业文化的优选传播路径与模式。
作者简介
孙怡，浙江大学传媒与靠前文化学院讲师。主要研究兴趣包括电影史与电影史学史、电影产业理论、电影类型研究。论文见于Journal of Chinese Cinemas,Adaptation,Modern
目录
Chapter 1 The Film Production Company
Chapter 2 Hong Kong Film Industry in Transition
Chapter 3 Bringing the Oldinto the New Formation and Development of Milkyway
Chapter 4 From Hong Kong to the Mainland Milkyway’s Production and Business Practices
Chapter 5 Shaping Hong Kong Cinema’s New Icon Milkyway at International Film Festivals
Chapter 6 Defining Hong Kong Cinema through Distribution Milkyway Films in the United States
Chapter 7 Building a Hong Kong Studio Brand Milkyway’S Changing Image in Overseas Critical
Reception
Conclusion
Bibliography
Milkyway Filmography
Chapter 2 Hong Kong Film Industry in Transition
Chapter 3 Bringing the Oldinto the New Formation and Development of Milkyway
Chapter 4 From Hong Kong to the Mainland Milkyway’s Production and Business Practices
Chapter 5 Shaping Hong Kong Cinema’s New Icon Milkyway at International Film Festivals
Chapter 6 Defining Hong Kong Cinema through Distribution Milkyway Films in the United States
Chapter 7 Building a Hong Kong Studio Brand Milkyway’S Changing Image in Overseas Critical
Reception
Conclusion
Bibliography
Milkyway Filmography
