作者：欧阳护华 编著
页数：195
出版社：重庆大学出版社
出版日期：2005
ISBN：9787562435006
电子书格式：pdf/epub/txt
内容简介
本书共18章，内容涉及商业公函的样板、商用英语概念、中英语公函对比分析、错误公函的改正等。
作者简介
欧阳护华，香港城市大学哲学博士，现任广东外语外贸大学英文学院教授，高年级和研究生论文学首席讲师，第一、第二届全国高校英语写作教学研究大会主题报告人。在美国权威季刊《人类学与教育季刊》首篇位置发表过论文，获香港语言学学会“2000年度最佳博士论文奖”。
本书特色
知名专家领衔，编写队伍精英荟萃。
具有系统性，注重教材之间的支撑和衔接。
具有完整性，覆盖大纲规定的所有课程类型。
具有新颖性，理念、素材和体例均大大突破传统教材。
具有开放性，可根据不同情况灵活选择。
突出对学生基本技能和实际应用能力的培养。
培养学生人文素质和跨文化意识，强调全面发展。
注重与《普通高中英语课程标准》的衔接。
适应大学英语教学基本要求，大学英语学生可选择。
目录
Chapter 1 INTRODUCING BUSINESS COMMUNICATIONS
Part 1 INTERNAL & EXTERNAL COMMUNICATION
Part 2 CHOOSING THE MEANS OF COMMUNICATION
Part 3 BARRIERS TO BUSINESS COMMUNICATION
Part 4 PRINCIPLES OF EFFECTIVE COMMUNICATION
Part 5 CHALLENGES
Chapter 2 INTRODUCING LETTERS,MEMOS,FAX MESSAGES & ELECTRONIC MALL
Part 1 LETTERS
Part 2 MEMORANDA
Part 3 FAX MESSAGES
Part 4 ELECTRONIC MALL
Part 5 CHALLENGES
Chapter 3 PRINTED STATIONERY &LAYOUT
Part 1 PRINTED STATIONERY
Part 2 LAYOUT STYLE
Part 3 LAYOUT OF LETTERS
Part 4 LAYOUT OF MEMORANDA
Part 5 LAYOUT OF EMALL
Part 6 LAYOUT OF FAX MESSAGES
Part 7 CHALLENGES
Chapter 4 MODERN BUSINESS LANGUAGE:SOME PRINCIPLES
Part 1 SOME PRINCIPLES
Part 2 ORGANISATION OF INFORMATION
Part 3 LANGUAGE REVIEW
Part 4 CHALLENGES
Chapter 5 MEMORANDA
Chapter 6 CIRCULARS & NOTICES
Chapter 7 REPORTS
Chapter 8 AGENDAS & MINUTES
Chapter 9 ENQUIRIES & REPLIES
Chapter 10 QUOTATIONS,ORDERS & INVOICES
Chapter 11 CONFIRMATION & ACKNOWLEDGEMENT
Chapter 12 INVITATIONS & REPLIES
Chapter 13 COLLECTION & PAYMENT
Chapter 14 SALES
Chapter 15 COMPLAINTS & ADJUSTMENT
Chapter 16 PRESS RELEASES
Chapter 17 APPLICATION & RESUME
Chapter 18 OFFER OF EMPLOYMENT,ACCEPTANCE & RESIGNATION
Part 1 INTERNAL & EXTERNAL COMMUNICATION
Part 2 CHOOSING THE MEANS OF COMMUNICATION
Part 3 BARRIERS TO BUSINESS COMMUNICATION
Part 4 PRINCIPLES OF EFFECTIVE COMMUNICATION
Part 5 CHALLENGES
Chapter 2 INTRODUCING LETTERS,MEMOS,FAX MESSAGES & ELECTRONIC MALL
Part 1 LETTERS
Part 2 MEMORANDA
Part 3 FAX MESSAGES
Part 4 ELECTRONIC MALL
Part 5 CHALLENGES
Chapter 3 PRINTED STATIONERY &LAYOUT
Part 1 PRINTED STATIONERY
Part 2 LAYOUT STYLE
Part 3 LAYOUT OF LETTERS
Part 4 LAYOUT OF MEMORANDA
Part 5 LAYOUT OF EMALL
Part 6 LAYOUT OF FAX MESSAGES
Part 7 CHALLENGES
Chapter 4 MODERN BUSINESS LANGUAGE:SOME PRINCIPLES
Part 1 SOME PRINCIPLES
Part 2 ORGANISATION OF INFORMATION
Part 3 LANGUAGE REVIEW
Part 4 CHALLENGES
Chapter 5 MEMORANDA
Chapter 6 CIRCULARS & NOTICES
Chapter 7 REPORTS
Chapter 8 AGENDAS & MINUTES
Chapter 9 ENQUIRIES & REPLIES
Chapter 10 QUOTATIONS,ORDERS & INVOICES
Chapter 11 CONFIRMATION & ACKNOWLEDGEMENT
Chapter 12 INVITATIONS & REPLIES
Chapter 13 COLLECTION & PAYMENT
Chapter 14 SALES
Chapter 15 COMPLAINTS & ADJUSTMENT
Chapter 16 PRESS RELEASES
Chapter 17 APPLICATION & RESUME
Chapter 18 OFFER OF EMPLOYMENT,ACCEPTANCE & RESIGNATION
