作者：赵凤山编著
页数：210
出版社：对外经济贸易大学出版社
出版日期：2015
ISBN：9787566313157
电子书格式：PDF
PDF下载地址
内容简介
《基础国际经贸英语》由什么是经济学？；主要涉及经济学；在经济活动中的关键因素；在经济活动中的主要矛盾；经济活动中政府的作用；全球化的影响；在公共事务中的经济规律；经济增长与环境保护；垄断；经济活动中的不平衡的挑战；营销；厂家的游戏规则；竞争的积极意义；竞争的负面影响十四个单元构成。
作者简介
赵凤山，东北财经大学国际经贸学院副教授，曾在英国诺丁汉大学做访问学者，从事国际商务英语研究。主要著作有《了解英国》，译著《沃森父子与IBM王朝》。
本书特色
《基础国际经贸英语》由什么是经济学？；主要涉及经济学；在经济活动中的关键因素；在经济活动中的主要矛盾；经济活动中政府的作用；全球化的影响；在公共事务中的经济规律；经济增长与环境保护；垄断；经济活动中的不平衡的挑战；营销；厂家的游戏规则；竞争的积极意义；竞争的负面影响十四个单元构成。
目录
unit one what’s economics？
unit two the main concerns of economics
unit three the key factors in economic activities
unit four the major contradictions in economic activities
unit five the role of government in economic activities
unit six the impact of globalization
unit seven the economic rules in public affairs
unit eight economic growth and environmental preservation
unit nine on monopoly
unit ten the challenges of imbalance in economic activities
unit eleven marketing
unit twelve the game rules of manufacturers
unit thirteen the positive significance of competition
unit fourteen the negative effects of competition
reference resources
unit two the main concerns of economics
unit three the key factors in economic activities
unit four the major contradictions in economic activities
unit five the role of government in economic activities
unit six the impact of globalization
unit seven the economic rules in public affairs
unit eight economic growth and environmental preservation
unit nine on monopoly
unit ten the challenges of imbalance in economic activities
unit eleven marketing
unit twelve the game rules of manufacturers
unit thirteen the positive significance of competition
unit fourteen the negative effects of competition
reference resources