
作者:陈芳,黄毅主编
页数:244页
出版社:安徽大学出版社
出版日期:2020
ISBN:9787566420695
电子书格式:PDF
PDF下载地址
内容简介
《外贸英语函电(第2版)》是一本实用性较强、紧贴外贸发展趋势的教材。本书将国际贸易实务中重要的操作环节与商务信函写作结合在一起,对外贸函电书信格式与原则、建立业务往来关系、资信调查、询价与回复、报盘与还盘、订单及其执行、促销、寄送形式发票、支付方式、包装、保险、装运、索赔与理赔、电传、传真及电子邮件、电子商务、贸易的其他形式、其他日常社交信函、会展等方面进行信函写作的讲解。全书共17章,各章内容主要涉及专业知识介绍、样信、关键词汇、重点句型、练习、拓展阅读等。本书适合国际贸易专业或商务英语专业的本科、高职高专的高年级教学使用,也可以作为外贸公司、商务机构工作人员培训和自学使用。
作者简介
陈芳,安徽大学经济学院副教授,安徽大学理论经济学博士后流动站博士后。参与国级、省部级科研项目4项。主编教材1本,参编教材3本,参编学术专著1部,发表论文20余篇。主要教授课程为:外贸函电、跨国公司与跨国经营、市场营销等。黄毅,安徽大学经济学院副教授,安徽省经济学学会成员。长期从事国际贸易、外贸英语函电和服务经济的教学工作。近年来主持和参与教育部和省市级研究项目7项,校级教学研究项目2项,发表相关论文10多篇。主编一部教材。
本书特色
《外贸英语函电(第2版)》是一本实用性较强、紧贴外贸发展趋势的教材。本书适合国际贸易专业或商务英语专业的本科、高职高专的高年级教学使用,也可以作为外贸公司、商务机构工作人员培训和自学使用。
目录
Unit l Busine s s English Writing
Introduction
Exercises
Extended Reading
Unit 2 Establishing Business Relations
Introduction
Specimen Letters
Words and Expressions
Useful Sentences
Exercises
Extended Reading
Unit 3 Status Enquiry
Introduction
Specimen Letters
Words and Expressions
Useful Sentences
Exercises
Extended Reading
Unit 4 Enquiries and Replies
Introduction
Specimen Letters
WOrdS and Expressions
UsefuI Sentences
Exercises
Extended Reading
Unit 5 Proforma Invoice
Introduction
Specimen Letters
Words and Expressions
Useful Sentences
Exercises
Extended Reading
Unit 6 Quotation,Offer and Counter—offer
Introduction
Specimen Letters
Words and Expressions
UsefuI Sentences
Exercises
Extended Reading
……
Unit 7 Orders and Their Fulfillment
Unit 8 Sales Promotion
Unit 9 Terms of Payment
Unit 10 Packing
Unit 11 Shipment
Unit 12 Insurance
Unit 13 Claim and Settlement
Unit 14 Telex and Fax
Unit 16 E-business
Unit 17 Other Forms of Business
参考文献
Introduction
Exercises
Extended Reading
Unit 2 Establishing Business Relations
Introduction
Specimen Letters
Words and Expressions
Useful Sentences
Exercises
Extended Reading
Unit 3 Status Enquiry
Introduction
Specimen Letters
Words and Expressions
Useful Sentences
Exercises
Extended Reading
Unit 4 Enquiries and Replies
Introduction
Specimen Letters
WOrdS and Expressions
UsefuI Sentences
Exercises
Extended Reading
Unit 5 Proforma Invoice
Introduction
Specimen Letters
Words and Expressions
Useful Sentences
Exercises
Extended Reading
Unit 6 Quotation,Offer and Counter—offer
Introduction
Specimen Letters
Words and Expressions
UsefuI Sentences
Exercises
Extended Reading
……
Unit 7 Orders and Their Fulfillment
Unit 8 Sales Promotion
Unit 9 Terms of Payment
Unit 10 Packing
Unit 11 Shipment
Unit 12 Insurance
Unit 13 Claim and Settlement
Unit 14 Telex and Fax
Unit 16 E-business
Unit 17 Other Forms of Business
参考文献

